Ferrari Takes The Red Dot: Best Of The Best Award For Monza SP1

Ferrari will be receiving two prestigious accolades at the The award ceremony of Red Dot Award: Product Design 2019 to be held in Essen, Germany on the 8th of July – Best of the Best award for the Monza SP1 and an honorary recognition for the design team led by Flavio Manzoni.

Between 2015 and 2019, Ferrari has won no fewer than 14 distinctions in the Red Dot Award: Product Design, and the jury has bestowed the highest distinction in the competition, the Red Dot: Best of the Best on five models in a row.

After the awards for the FXX-K, 488 GTB, J50 and Portofino, this year sees the Monza SP1 receive the accolade for its innovative and aesthetically outstanding design. In the history of the design award no other automotive manufacturer has ever achieved this result.

During the award ceremony, Flavio Manzoni and his design team will also receive the “Radius” challenge cup and be officially announced as “Red Dot: Design Team of the Year”.

In extolling the Ferrari Design team for the award, Professor Dr. Peter Zec, founder and CEO of the Red Dot Award, explained: “Ferrari understands better than any other company how to make luxury sports cars objects of desire. The designers use state-of-the-art technology and an emotionally appealing language of form to create an incomparable driving and brand experience.”
“Receiving such a prestigious award,” commented Flavio Manzoni, Senior Vice-President for Design at Ferrari, “encourages all the members of the Ferrari Design Team to draw new creative stimulation, which fuels our passion for our work.”

Four days after the award ceremony, a special exhibition designed by Ferrari will be on show in the Red Dot Design Museum Essen alongside the “Design on Stage 2019” and “Milestones in Contemporary Design 2019” exhibitions, which feature all of the winning products in the Red Dot Award: Product Design.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

MyIX: MoT are ‘unsung heroes’ of Malaysia’s growing competitiveness as a regional tech hub

The Ministry of Transport (MoT) should be applauded for their commitment in ensuring that Malaysia’s internet infrastructure, particularly submarine fibre optic  cables,...

Bank Muamalat Approved 100% SME Payment Assistance Applications

With Covid-19 surge currently being experienced by the country seeing no sign of abating, many SME's who were already struggling during MCO...

Weekend Golf Getaway in Horizon Hills and Ponderosa

With Covid-19 looming, overseas travel is far and beyond anyone's wishes at the moment, but for frequent travelers keeping oneself locked up...

Coach Inspired By NYC Skyline

This holiday, Coach is updating its seasonal collection with the joyful release of its Coach 2020 Holiday Collection – the designs are...

Maxis Makes Top Management Changes After CTIO Departs

Maxis is seeing major changes in its top management, starting with the departure of its Chief Technology and Information Officer (CTIO), Morten...

Must read

Revitalise the property market for the benefit of all Malaysians

By Wong Siew Lai, General Manager – Malaysia and General Manager - Marketing & Communications, iProperty.com Malaysia Sdn Bhd

Underemployment anxiety needs to be given serious attention

By Sofea Azahar, It is very unfortunate to witness that the unprecedented twin crisis – health and economic –...

How 5G can help us build the urban future

Sunway Group is leading the way to create smart and sustainable cities with great potential As centres of...

IDEAS Opines Business And Economy Will Be Hampered If Parliament Were To Be Suspended

The Institute for Democracy and Economic Affairs (IDEAS) is troubled by several reports that a state of emergency is expected to be...