Express Rail Link (ERL) is taking several initiatives to support the government in achieving the targets of 30 million tourist arrivals and RM100 billion in tourist receipts this year in conjunction with the Visit Malaysia Year 2020.
Among the initiatives, is colourful and entertaining cultural performances for tourists and locals at KL Sentral Station which kicked off on Friday, 17th January.
Dancers from the National Department for Culture and Arts (JKKN) performed popular
traditional dances such as Zapin, Joget, Classical Indian Dance, Chinese Fan Dance, Ngajat and Sumazau at the launch of Visit Malaysia 2020 Happenings @ KL Sentral which was officiated by the Deputy Minister of Tourism, Arts and Culture Malaysia, YB Tuan Muhammad Bakhtiar Wan Chik.
The initiative is a collaboration between ERL and JKKN, and supported by Tourism
Malaysia to showcase Malaysia’s diverse cultures to visitors arriving at KL Sentral.
There will be a cultural performance twice a month (except in May and August) at the KLIA Ekspres Arrival Hall, starting 17 th January 2020.
Besides the cultural performances, ERL is also organising a Monthly KLIA Ekspres Ride & Win Campaign starting February 1, 2020 in collaboration with Tourism Malaysia and with the support of tourism partners for prize sponsorships to spice up the Visit Malaysia 2020 Campaign and create more excitement for inbound visitors.
This new campaign is open to all KLIA Ekspres customers who buy train tickets during the campaign period and enrol online to win monthly grand prize sponsored by the tourism partners.
Noormah Mohd Noor, Chief Executive of ERL said: “ERL will play our part to promote Malaysia as a preferred destination, and work together with Tourism Malaysia, hotels, travel agents and other partners to support the Visit Malaysia 2020 Campaign. We will continue to provide special promotions such as the Family Package and Group Saver as well as enhance our transport packages for tourists such as KL TravelPass and Discover Kuala Lumpur to better meet the tourist needs.”
“When tourists fly into Kuala Lumpur, one of their first Malaysian experiences will be on
board our train as they make their way into the city. With our impeccable 99.7 percent on-time performance and safety record, we aim to provide a great first impression to these visitors,” she said.
The free cultural performance will be held on the following Friday dates in 2020: