Rakuten Trade Sdn Bhd has turned black ahead of its third anniversary. It attributes the major milestone to activating almost 85,000 trading accounts and handling more than RM 12.5 billion in total trading value on Bursa Malaysia.
As of April 30, Rakuten Trade’s retail market share is more than 5 percent while clients’ assets under trust had exceeded Rm 1 billion.
“Innovation and our FinTech framework has been pivotal for the company turning a profit in April 2020. It is, though, a balancing act of being cost- effective, flexible and keeping our client’s experiences at the core of everything that we do. In less than three years, we surpassed our internal targets and continue to appeal to the rising number of technology savvy investors in Malaysia. These investors prefer a convenient, zero contact, and easy to use mode of investing,”said Kaoru Arai, managing director of Rakuten Trade.
Rakuten also expects to reach 100,000 active accounts by leveraging on its ‘zero contact’ platform to increase retail participation on Bursa Malaysia by the end of 2020.
Earlier this year, Rakuten had launched the country’s first automated third-party margin facility, RakuMargin