MPC rolls out initiatives to help hard-hit businesses onto online platforms

The Malaysia Productivity Corporation (MPC) has adopted a variety of online platforms to support businesses as a way to boost their productivity and business growth.

“The shift towards digitisation is critical in light of the social and movement restrictions of the MCO, and to rise above the compounded challenges of the pandemic encompassing health, economy and social crises,” said MPC deputy director general Zahid Ismail.

“Our aim is to bring productivity activities to every businesses that connects to the Internet,” he added.

Among the platforms MPC has in place includes the United Public Consultation (UPC) portal , Business Virtual Advisory Clinics and Business Virtual Mentoring which aims to support in rebuilding businesses impacted from the adverse impacts of Covid-19.

As of May 2020, more than 10,000 users have registered on the UPC portal to provide their feedback and recommendations on regulations.

More than 100 webinars have been held, with over 30,000 participants. More than 200 companies have applied online for the Business Virtual Advisory Clinics, which has recorded a satisfaction level of 93 percent. As for the Business Virtual Mentoring, approximately 50 entrepreneurs have participated in the programme.

Additionally, MPC  will be deploying the Online Productivity Link Wage System (PLWS) certification programme which provides certifications for companies that practice productivity gain sharing with their employees.

To date, approximately 80,000 companies have obtained the offline certification, and MPC expects more to do so once PLWS goes online.

Furthermore, one of the post-MCO implementation also includes helping hard-hit businesses in the tourism sector. MPC aims to help these businesses in pivoting their existing business models to a new virtual tourism business model through the Tourism Productivity Nexus (TPN) Virtual Advisory Clinic.

Champion (Head) of the TPN Uzaidi Udanis said almost 150 companies directly related to tourism attended the T-VAC sessions which were held over the past two weeks.

And as a result, tourism industry stakeholders have reached the consensus that the pre-Covid-19 tourism model involving large tour groups would not survive through the pandemic.

“An innovative concept, virtual tourism offers real-time online experiences to tourists from the safety and comfort of their homes,” Uzaidi said.

According to Zahid, MPC plans to utilise the same approach to find innovative ways for businesses to pivot to the new normal of conducting business in a post-Covid-19 world, throughout all the nine Productivity Nexus.

“Despite the prevalent challenges, businesses have quickly adapted to the Covid-19 crisis to harvest the productivity benefits of online technologies which include reduced costs, as well as better time management,” he said.



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