Celcom Axiata announces key senior management appointments within company

Celcom Axiata Berhad (Celcom) has announced several key senior management appointments within the company. This is in line with the company’s strategy to strengthen the company’s growth in managing and accelerating the telco’s transformation into the most inspiring digital organisation.

Kamal Khalid will join Celcom as Chief Corporate and Transformation Officer on Feb 1. He will provide leadership to the various corporate functions including legal, regulatory, societal development, sustainability, enterprise data governance and program management. Datuk Kamal brings with him over 25 years of experience and previously served as Group Managing Director for Media Prima Berhad until March 31.

Prior to joining Media Prima Berhad in 2009, Datuk Kamal was Head of Communications for the Prime Minister. Datuk Kamal began his career in Bumiputra Merchant Bankers and then worked in various companies involved in technology and venture financing before joining the Kuala Lumpur Stock Exchange (now Bursa Malaysia) in July 1998.

In 2020, Celcom strengthened its management team with new appointments for its technology and commercial divisions. Afizulazha Abdullah was appointed as Celcom’s Chief Operating Officer (Technology) to provide overall leadership across the various technology functions. Afiz was previously the Managing Director of On-Site Services (OnSite) Sdn Bhd, a subsidiary of edotco Malaysia that focuses on delivering network managed services.

Allan Bonke was appointed as Celcom’s Chief Commercial Officer to lead all revenue generating units with focus on strengthening our value proposition and competitiveness in the market.

In addition, Pravind Menon was appointed as Head of Risk and Compliance on 4 January 2021. Pravind brings with him with over 20 years of experience in legal, ethics and compliance across various industries in Asia Pacific covering pharmaceutical, energy and fast-moving consumer goods industries.

Commenting on the key appointments, Idham Nawawi, Chief Executive Officer of Celcom Axiata Berhad said, “Today’s announcement reflects Celcom’s continuous determination to bring the best talent locally and internationally, driving towards becoming a high-performing digital company that focuses on building a sustainable revenue and market share growth, while keeping the needs of the people close to heart. Amid the challenges of the pandemic, our digitalisation and transformation journey for all aspects of the business adopts the best practices of governance and compliance, enhancing our cyber security systems and always protecting customers’ data,” Idham said.

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