Sensory Hub to elevate brands’ image through premium scent

Sensory Hub, a key premium scenter is stepping up to elevate their brands’ image and message through impactful scent association and provide premium hygienic solutions.

While most businesses engage in visual or auditory means as a marketing tool, Sensory Hub has activated their strategy to focus on helping businesses elevate their brand image and create unforgettable experiences through ambient fragrances, safe, and environmentally sustainable premium scents while also providing sustainable hygiene solutions.

The company has built itself as one of prominent scenter for businesses such as banks, offices, educational institutions. Sensory Hub also taps into the effective medium of utilising scents to capture the attention of diverse audiences, ranging from hotel guests and retail shoppers to spa goers and cafe lovers. This is achieved through their impressionable premium aromas, all while offering additional hygienic solutions at an affordable price.

Chloe Lee, Business Development Lead of Sensory Hub, said the scenting industry has long been internationally popular but didn’t previously have a strong foothold in Malaysia. This is where Sensory Hub sought to fill the gap in the market.  

“Since operating for six years, we’ve engaged with impactful brands who have expressed their genuine satisfaction with our work. If a brand has the perfect scent to complement their image, audiences will be able to create memorable associations with said brand, which therefore elevates their customer experience while simultaneously improving the brands’ business outcomes,” added Chloe.

Sensory Hub’s pride themselves with the aromas are made from 100 percent pure fragrance oils that comply with global safety standards such as REACH (Registration, Evaluation, Authorization & Restriction) and IFRA (International Fragrance Association). They also provide its clients with customise scent options specially crafted in France.

To ensure this congruence, Sensory Hub is managed by their team of sales professionals who have been trained by world-class perfumers, earning their expertise in matching a brand to the right business scents.

In addition to their core work of rental and supply of scenting systems, Covid-19 has given Sensory Hub a boom as one stop hygiene provider, particularly their disinfection services. This allows them to provide certified hospital-grade disinfection services that eliminate 99.99% of harmful bacteria, fungi, germs, and viruses, including coronaviruses.  

Previously awarded Top 100 SMEs of 2020, Sensory Hub has been steadily flourishing as a homegrown scent solution provider in Malaysia, doubling as a comprehensive hygienic solution provider. Currently, Sensory Hub works with brands such as Mercedes-Benz, Marriott, Hong Leong Bank, and Zouk. 

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