HSBC Malaysia has launched a new unit trust investment platform, EZInvest on its mobile app to provide customers with a 24/7 access to their investment portfolio.
Through the new platform, customers can start transacting a selected list of unit trusts at their fingertips.
HSBC Amanah customers can also use the platform to access a range of shariah-compliant funds available.
“This is HSBC Malaysia’s first digital initiative that offers a simple, flexible and affordable unit trust investment solution exclusively through the mobile app,” Jon Chivers, Head of Wealth, Wealth and Personal Banking, HSBC Malaysia said.
The platform offers a selection of funds with different risk levels that are diversified across the Asian and global regions.
With multi-layer log on security verification methods, customers’ financial information is protected by a combination of biometric verification, unique username and password, or a one-time security code generated by Mobile Secure Key.
Customers will also have a daily updated view of the performance of portfolio with a quick shortcut to purchase more or sell funds.
According to HSBC Malaysia, customers can also enjoy lower fees compared to similar services provided by other banking platforms, as well as an introductory offer of a flat rate when purchased on EZInvest.
“With the introduction of EZInvest that allows customers to purchase unit trust funds right from their HSBC Malaysia Mobile App anytime and anywhere, we are making progress in the right direction in being the bank in every customer’s pocket,” said Heather Goh, Head of Customer Propositions and Marketing, Wealth and Personal Banking, HSBC Malaysia.