79% of Generation Zs, Millennials Aspire to Be Entrepreneurs – Survey

Millennials and Gen Z - Photo: https://unsplash.com/@impatrickt

Herbalife Nutrition unveiled findings from its 2021 Asia Pacific Young Entrepreneurs Survey today, which found that 79% of Generation Zs and Millennials in Malaysia aspire to have their own businesses.

Herbalife Nutrition polled 4,093 people in the Generation Z and Millennial (aged 18 – 40) groups to examine entrepreneurship trends across eight countries i.e. Malaysia, Indonesia, Japan, Philippines, Singapore, South Korea, Taiwan and Vietnam.

The survey uncovered many interesting insights about people’s attitudes and ambitions when it comes to entrepreneurship.

According to the survey, Malaysia is one of the countries in Asia Pacific that has the highest percentage of people that aspire to have their own businesses, alongside Indonesia, Philippines and Vietnam.

84% of Malaysian respondents believe that the best time to start a business is when they are still under the age of 40, with average prime age for starting a business at 27 years old. 

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