French-founded watchmaker Bell & Ross is introducing a new GMT watch, and this time it’s square. The new BR 05 GMT comes on the heels of the BR 03-93 GMT, which debuted earlier this year as the brand’s first square-cased watch with an outer rotating bezel alongside a GMT mechanism.
For its first dual time zone model in its 05 range, Bell & Ross offers a more urban interpretation of travel and time. Non-mobility has made the travel experience highly desirable, as has the environment of airports, and aircrafts. The dynamism of lounges and the joyful noise of the schedule board are the background of globe-trotters on the move.
The 41-mm square case of the BR 05 GMT is integrated into either a matching steel bracelet or a stylized rubber strap. It uses a flattened, stepped bezel, secured via four screws at each of its corners and includes a distinctive set of guards surrounding its signed crown.
The 100-meter water resistant case has a primarily brushed finishing throughout, with a touch of polishing, smartly applied to elevate the overall luxuriousness of the timepiece.
They will be landing in different capitals, connecting to different time zones, keeping multiple temporalities in mind: the road is that of the sky leading to new directions and life experiences. The BR 05 GMT widens the field of possibilities, awakens a glimmer of hope, brings us back to our dynamic reality.
While the functional approach is assured by the omnipresence of the brand’s DNA, this instrumental tool also features the trend of the new icon: the jewel of strength. It embodies the idea of the contemporary man. A watch with a strong personality dedicated to men in motion, who make the city their playground and adventure.
As a matter of fact, this new watch creation in the BR 05 collection becomes the talisman of this assumed vigor. A distinctive design inspired by the professional world of tools designed for a specific mission. An elegant and ergonomic steel timepiece-armor.