Mah Sing Group Bhs (Mah Sing) has achieved its sales target of RM1.6billion for the financial year ended Dec 31, 2021, and targets to launch RM2.4billion worth of properties this year.
The 2021 sales achievements are mainly driven by its core strategy in digital marketing and affordable properties offered at strategic locations, namely in Kuala Lumpur, Penang, and Johor.
The Group believes that the pace of property market recovery would accelerate if global and domestic economic growth remain stable. Mah Sing will continue to create affordable range properties, recognising that the younger generation has a significant need for such residences.
It said that the 2021 Property Sales target of RM1.6billion achieved, mainly from affordable M Series
The majority of 2021 property sales were from the affordable range M Series, which are strategically located throughout Malaysia in Klang Valley, Penang, and Johor.
It said that Mah Sing targets to launch RM2.4billion worth of properties this year; compared to its 2021 launches of RM1.4billion, the Group expects a better year than 2021.
Mah Sing is kicking off the new year with its “LIFT OFF with Mah Sing” sales campaign, a campaign that showcases 21 projects for full year 2022 and rewards its buyers with a myriad of attractive perks. The sales packages also include great savings and incentives, and low monthly payments for selected projects and units.
It said that through Mah Sing’s consistent efforts and performance in Environmental, Social and Governance (ESG) practices, Mah Sing continues to be part of the FTSE4Good Bursa Malaysia Index and FTSE4Good Bursa Malaysia Shariah Index.
Mah Sing first recorded the new milestone under its sustainability journey when the Group made its way into both the indices in June 2021. On top of that, Mah Sing also ranked Top 25% by ESG Rating among public listed companies in the FBM EMAS universe which earned us the 4 stars ESG Grading Band.