Malaysia Automotive, Robotics and IOT Institute has introduced revolutionary concepts for the automotive sector with first a Unified E-Commerce Initiative, and the second the development of an E-Commerce Marketplace.
The MARii Unified E-Commerce Initiative will enable the development of various aspects of e-commerce based on the Unified Commerce strategy. This initiative places backend commerce elements such as procurement, enterprise and manufacturing resource planning, accounting, payment gateways, logistics, inventory, product information and warehouse management all under one system, using the agencies propriety cloud service called, MARii Cloud Web Services (MACWES).
Additionally, it has also boldly ventured into e-commerce which is configured to deliver a retail and service environment for the automotive and mobility sector. This step forward is in line with the National Automotive Policy 2020 to develop Mobility as a Service and integrate new business types into the current automotive sector, such as Sharing concepts, multimodal transportation, E-payments, Connected Living, and Telematics.
The objective of this development is to assist entrepreneurs within the e-commerce ecosystem and gear them towards opportunities for market expansion locally and internationally.
“The initiatives announced today are important milestones for the country’s digitalisation agenda, which sweeps beyond the automotive and mobility sectors. In line with the government’s National e-commerce Strategic Roadmap, they serve as stepping stones for new business models, including MaaS based businesses to bridge their B2B and B2C networks and expand their markets to the right audience”, said Dato’ Ts. Madani Sahari, MARii CEO.
Partners like Shopker who have come on board the initiative agree to develop required technologies to support e-commerce activities, including B2B, B2C, C2C and C2B. The development includes initiatives to enhance the discovery of local products and services, as well as the expansion of automotive and technology-based vendors.
The Shopker application will be the second application to be integrated the MARii Unified E-Commerce initiative, after the MARii E-Commerce Marketplace. While MARii’s marketplace platform will focus on the automotive and mobility sectors, Shopker will focus on retail of consumer products.
