Perodua expects to improve its market share to 40.6% this year by registering 247,800 vehicles against an estimated 610,000 total industry volume (TIV) as compared to a 37.4% market share in 2021.
Perodua President and Chief Executive Officer Dato’ Zainal Abidin Ahmad said the 610,000 TIV forecast is Perodua’s internal projection as it believes that the market could surpass the 600,000 TIV target set by the Malaysia Automotive Association. This is in view of no more lockdowns and the assurance from the Government on keeping Covid-19 measures at minimal.
“For this year, we expect to produce 265,900 vehicles which is 37.5% higher compared to 193,400 vehicles produced in 2021.”
The increase in production would result in the increase in locally-sourced automotive parts by 41.5% to RM7.5 billion as compared with the RM5.3 billion purchased in 2021, further helping the industry to recover faster.
Perodua reported strong demand for 2021 for all its models with Myvi leading the pack having registered 47,525 units followed by Axia 43,080 units, Bezza 42,698 units, Ativa 26,847 units, Aruz 15,313 units and the Alza with 14,828 units.
Dato’ Zainal explained that the sales tax exemption initiative introduced by the government is still an excellent incentive for the consumer to purchase new cars.“Our order book for new vehicles is still quite healthy with the guarantee that the production will go uninterrupted will mean that we could fulfil the outstanding orders in a timely manner,” he said.
Commenting on the performance of 2021, Dato’ Zainal said the year was challenging as the country and its main industries had to cope with various crises throughout the year. Perodua sold 190,291 vehicles in 2021, which was 13.6% less compared with 220,163 vehicles registered in 2020.
