The brand’s Brand Strength Index (BSI) also jumped 7.8 points this year, owing to an improvement in consumer perceptions such as ‘value for money’ according to research conducted by Brand Finance coupled with the company’s commitment to ESG resulting in an improvement in BSI scores.
The bank has also invested in technological innovation to grow and has therefore won two awards under the Cloud and Mobile-Banking categories in the Malaysia Technology Excellence Awards 2022, a strong reflection that customers and industry stakeholders are aware of their ongoing strategic focus.
The brand value of Top Glove has grown strongly in connection with the very obvious increase in demand for gloves globally. Top Glove has developed a strong reputation amongst stakeholders for their glove products and is now producing up to a quarter of gloves in the world.