Generali Malaysia Launches Its First Run Event For A Good Cause

(L-R) Dato' Dr Saunthari Somasundaram, President of National Cancer Society Malaysia; Fabrice Benard, Chief Executive Officer of Generali Insurance Malaysia Berhad and Country Head for Generali Entities in Malaysia; Rebecca Tan, Chief Executive Officer of Generali Life Insurance Malaysia Berhad; Puan Norzalina Masom, General Manager of PINTAR Foundation; Yeo I-Peng, Chief Marketing Officer of Generali Insurance Malaysia Berhad and Lai Chong Haur, Honorary Secretary of Malaysian Nature Society officiated the launch of Generali Malaysia Run 2024 at Generali Malaysia Head Office in Kuala Lumpur.

Generali Malaysia has launched Generali Malaysia Run 2024 to encourage Malaysians to live a healthy lifestyle and give back to the community. The inaugural run event is set to kick off at Dataran Putrajaya on 19th May 2024.  

With the theme “Run with a Purpose”, Generali Malaysia will be partnering with 3 non-governmental organization (NGO) partners to advocate 3 important social causes that align with its sustainability agenda. 

  • PINTAR Foundation for children 
  • Malaysian Nature Society for environmental protection
  • National Cancer Society Malaysia for cancer awareness

During the signing ceremony with NGO partners, Fabrice Benard, Chief Executive Officer of Generali Insurance Malaysia Berhad and Country Head for Generali Entities in Malaysia shared that Generali Malaysia Run 2024 is in line with the company’s brand promise to be a Lifetime Partner. It supports runners in their journey to run for better health and at the same time champion a social cause close to their heart. 

“It is truly inspiring to see the ongoing efforts of our NGO partners in fighting for their good cause. Through Generali Malaysia Run 2024, we are taking a step forward to create a community in action and join our NGO partners in their journey to make a meaningful difference. We want all our runners to unite over a good cause, and empower them to run for the purpose they believe in,” Fabrice added. 

Together with all runners, Generali Malaysia will be contributing to the 3 NGO partners. Runners will not only get to choose from 3 different run T-shirts to support their preferred NGO and cause, but also learn more about the social causes through a line up of engaging activities held during the run day. 

Registration for Generali Malaysia Run 2024 is now open till 17th May 2024, for 3 categories in both physical and virtual run. 

(L-R) Dato’ Dr Saunthari Somasundaram, President of National Cancer Society Malaysia; Rebecca Tan, Chief Executive Officer of Generali Life Insurance Malaysia Berhad; Fabrice Benard, Chief Executive Officer of Generali Insurance Malaysia Berhad and Country Head for Generali Entities in Malaysia; Puan Norzalina Masom,General Manager of PINTAR Foundation; Yeo I-Peng, Chief Marketing Officer of Generali Insurance Malaysia Berhad and Mr Lai Chong Haur, Honorary Secretary of Malaysian Nature Society at the signing ceremony for Generali Malaysia Run 2024.

Physical Run Categories at Dataran Putrajaya & Super Early Bird Price

21.1km Competitive Half Marathon (Men & Women Open; Men & Women Veteran): RM55 per runner

12km Competitive Run (Men & Women Open): RM45 per runner

6km Fun Run (3 – 70 years old): RM35 per runner

Virtual Run Categories & Early Bird Price

21.1km Competitive Half Marathon (Men & Women Open; Men & Women Veteran): RM65 per runner

12km Competitive Run (Men & Women Open): RM55 per runner

6km Fun Run (3 – 70 years old) RM45 per runner

Runners who register for physical run will receive run entitlements consisting of an Ultron event jersey and race bib (with timing chip for 12km and 21.2km), and upon completing the run, they will receive a finisher medal,  e-certificate, light refreshment and finisher jersey (for 21.1km finishers). The race pack collection for physical runners is scheduled to be held at Decathlon KLCC, from 10th – 12th May 2024, 11am – 6pm. Every participant who collects at Decathlon store will receive a RM10 Decathlon cash voucher. For physical runners, delivery of race kit is available at additional charges of RM9.99 (West Malaysia) and RM14.99 (East Malaysia).

Runners who are unable to make it on the physical run can join the Virtual Run category and run at their own convenience at any location, from 19th May 2024 – 19th June 2024. They can submit their distance and time via JomRun app to obtain the event jersey, finisher medal and finisher jersey (for 21.1km finishers). 

Registration for Generali Malaysia Run 2024 is now open at: 

Physical Run: https://www.jomrun.com/event/Generali-Malaysia-Run-2024

Virtual Run: https://www.jomrun.com/event/Generali-Run-2024-Virtual-Run

Runners may follow Generali Malaysia Facebook and Instagram page for more updates.

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