Ministry Aims RM30 Million Investment From Franchise Business Mission In Jakarta

The Ministry of Entrepreneur Development and Cooperatives (KUSKOP) aims to secure RM30 million in investment during the Special Malaysian Franchise Business Mission in Jakarta, Indonesia.

The mission, a collaboration between KUSKOP and the Malaysian Embassy in Jakarta, is supported by the Ministry of Investment, Trade, and Industry (MITI) and the Malaysia External Trade Development Corporation (MATRADE). The event runs from June 9 to 12 at the St. Regis Hotel, Jakarta.

The inauguration ceremony was officiated by KUSKOP, Deputy Secretary-General (Policy and Monitoring), Noor Afifah Abdul RazaK on June 10, 2024. Representatives from the Malaysian Franchise Association (MFA) and 11 Malaysian franchise companies, including Marrybrown, Mokti’s, Tea Garden, and D’Tandoor, participated in the mission to showcase their products and services.

The mission aims to promote Malaysian franchise brands and penetrate the Indonesian market, which boasts a population of 281 million. It includes matchmaking programs and business meetings between Malaysian companies and Indonesian investors and entrepreneurs.

The initiative attracted over 100 local entrepreneurs, franchise industry players from Indonesia, and representatives from the Indonesian Franchise Association (AFI) and the Indonesian Franchise & License Association (WALI). The delegation also conducted visits to observe operations of Indonesian and Malaysian franchise companies.

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