Maxis eCommerce capabilities to help drive Enterprise offering

Maxis expands its Enterprise solutions offerings with new end-to-end Maxis eCommerce solution specially targeted to SMEs in Malaysia to build, amplify, and optimise their ecommerce presence, as well as maximise revenue potential from within and outside Malaysia. The services are supported by a dedicated eCommerce team, who will assist with webstore setup, digital marketing as well as insights and analytics.

The aggressive expansion into ecommerce was amplified by its acquisition of multiple award-winning and leading web development company, Optima innovations earlier this month.

Senthil Balan Danapalan, Head of Business Development at Maxis says “Southeast Asia is seeing rapid growth in ecommerce, and Malaysia is a leading force and one of the most attractive and matured markets for this segment in the region. Shopping habits are evolving and increasingly online, from the way we research to how we shop. We believe SMEs are recognising the immense amount of opportunities out there, as an online presence will enable them to stay relevant to hyper-connected consumers. Our goal is to enable SMEs realise their ecommerce potential through our solutions.”

He adds, “Our acquisition and integration of Optima into our eCommerce team is timely, and a bold step forward for us. We expect to continue to grow our team to scale towards driving our enterprise offerings as an end-to-end solutions provider, and our ambition to be a leading eCommerce enabler in the country.”

Maxis is currently the only all-in-one ecommerce solutions provider in Malaysia that specialises in fashion and retail-consumer brands.


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