Apple Gets It Right With The iPhone 12

The most anticipated phone of 2020 is finally here! Just this week Apple had the event to introduce to fans and customers of the company’s new product as well as the highly anticipated iPhone 12 series!

So what did we miss during the event? A lot it seems, Apple introduced the standard iPhone 12, iPhone 12 mini, the iPhone 12 Pro and the iPhone 12 Pro Max! Four iterations, the most ever for the launch.

Now, there’s a lot to unpack but for this article, we’ll mainly be focusing on the standard iPhone 12 and touch a little bit on the iPhone 12 mini before we move on the other model(s). Let’s dive right in!

During the “Hi, Speed” special event last night, Apple claimed that the new iPhone 12 line covers the most 5G bands in the market. Paired with custom antennas and radio components focusing on sensitivity and efficiency, the company also indicated that with up to 4.0 Gbps in mmWave, the iPhone 12 series can reach 3.5 Gbps download speed in ideal condition.

The iPhone 12 also comes with a Smart Data Mode that dynamically switches the connectivity of the phone from 5 G to LTE when the speed is not needed by users. The mode is generally said to help decrease power consumption, which is equivalent to a longer battery life.

The standard-sized iPhone 12 features a 6.1-inch screen while the iPhone 12 Mini is smaller; 5.4-inch screen but still bigger than iPhone SE’s screen. The 2 models still feature Super Retina XDR custom OLED display that is being protected by a layer of Ceramic Shield that Apple has co-created with Corning and provides up to 4x better protection against phone drop.

The 2 models are powered by the 5nm A14 Bionic processor which features 6-core CPU with 2nd generation ML accelerator, 4-core GPU, and 16-core Neural Engine. Apple claimed that the chip delivers 50% faster performance in both CPU and graphics as well as 80% faster machine learning.

Both models also feature the same dual-camera system on their back which includes a 12MP ultra-wide f/2.4 camera and another 12MP f/1.6 wide camera alongside the front-facing 12MP f/2.2 TrueDepth camera.

The new MagSafe feature which is essentially an integrated magnetic mounting system surrounding the phone’s wireless charging coil. The new mounting system can also be used with other accessories such as cases and snap-on wallet.

Apple stated that MagSafe chargers can deliver up to 15W of charging power which is double the maximum power rating that the iPhone 12 series can support for Qi wireless charging.

Now we’ve talked about battery life in the previous article so how does the iPhone 12 perform in that sense? The standard iPhone 12 model can last up to 11 hours for continuous streaming video playback while the iPhone 12 Mini is 10 hours. I’d say not too bad but we’ll get more into that in another article.

So when can we expect the new iPhone to be available here? No official announcement yet but do expect preorders from telco’s with online delivery being the preferred choice. As for pricing, Apple currently lists the iPhone 12 Pro and Pro Max with RM4899 and RM5299 respectively.


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