Aladdin Group and Huawei enter tech partnership to develop global Halal-focused social commerce platform

Huawei Technologies (Malaysia) Sdn Bhd (Huawei) and Aladdin Group has formalised a technology collaboration through a Memorandum of Understanding (MoU) yesterday. 

Both parties will jointly develop and establish a technology service network for the purpose of creating a global Halal-focused social commerce platform. 

It also aims to accelerate growth for all stakeholders involved in the Halal and Muslim-friendly products and services sector, leveraging Huawei’s innovative technology solutions, such as Cloud and Artificial Intelligence (AI), to ensure competitiveness and sustainability. 

Signing the MoU were Lim Chee Siong, Huawei Malaysia Vice President of Cloud and AI, and Eizaz Azhar, Aladdin Group’s Chief Executive Officer. The signing was witnessed by Michael Yuan, Chief Executive Officer of Huawei Malaysia and Desmond To, Founder of Aladdin Group. 

The collaboration will utilise Huawei’s deep expertise and knowledge in digital infrastructure to enhance Aladdin Group’s own technological capabilities and ensure its customers a seamless experience on its platform. 

The enhancement of technological capabilities will also allow Aladdin Group’s affiliates and strategic partners around the world to consolidate their technology and come together as a powerful enabler to support Aladdin Group’s expansion plans in 40 countries by 2022, serving over 5 billion population of which 1.45 billion are Muslims. 

Eizaz said Huawei and Aladdin Group’s coming together represents a ‘formidable combination of forces’, which will not only deliver greater value for Aladdin Group’s stakeholders, ensure operational excellence and give rise to transformative enterprise and digital solutions through the group’s platforms, but will also help drive Malaysia’s growth in the Halal economy.  

“Aladdin Group is pleased to showcase the progress we have made since we came back in action after our restructuring. 

We have plans to create tremendous impact in the market, and through this collaboration we are on path to unlock the full potential of digital transformation within the industry, placing us on the best path for success in the business landscape of today’s new normal. 

We believe this partnership further enables SMEs within the Halal sector to make available their products and services leveraging Aladdin’s global network,” he added.

Lim stated that the collaboration is a valuable opportunity for Huawei to venture further into the Halal industry. 

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