The Federal Agricultural Marketing Authority (FAMA) has recorded than RM137.1 million in sales by the end of January 2021 involving a total of 50,189 mentoring entrepreneur.
Ahmad Hamzah, Deputy Minister Agriculture and Food Industry said FAMA successfully developed 2,343 modern permanent and semi-permanent marketing outlets such as Permanent Farmers Market (PTK), Rural Transformation Center (RTC), Agrobazaar, Fresh Fruit Stall (GBBS), Medan Food Truck and others.
“Agrobazaar is a retail outlet that serves as a marketing center, one stop center and promotion of Agro-based Industry (IAT) products and other agricultural -based.
“This project is a retail outlet entity that works to provide competitive market opportunities as a center for sales and product promotion IAT,” Ahmad said during his visit at Agrobazaar Nyiur Tujuh, Besut, Terengganu.
He further added FAMA has successfully developed eight Agrobazaars across the country and has recorded a sales value of RM11,892,699.72 ending December 2020 by marketing 32,292 Stock Keeping Units product (SKU).
The total sales value for Terengganu’s three Agrobazaars was RM1,041,555.93 from January 2021 to February 2021, with Agrobazaar Nyiur Tujuh, Besut alone recording RM125,705.69 since its opening on February 1, 2021.
“The development of this Nyiur Tujuh Agrobazaar shows another effort by the FAMA in assisting agri – entrepreneurs in addition to being used as a marketing and sales hub for local products has the potential to earn more for them”, Ahmad said.
On Feb 1, Agrobazaar Nyiur Tujuh, Besut opened its doors, built on the former site of the Tani Kekal Nyuir Tujuh Market in Besut. It is open from 8 a.m. to 10.30 p.m. every day and has a total of 4,200 SKU products.
The Nyiur Tujuh Agrobazaar concept is a one stop center for various industrial products food and fresh, online sales hub and pick up point location, hub agro tourism to promote locally produced products and as new market segmentation to agri-entrepreneurs in marketing their products.