HSBC has launched its Investment Account Opening service on the HSBC Malaysia mobile banking app, allowing HSBC Premier customers to open investment accounts with the bank from the convenience of their mobile phones –anytime and anywhere, hassle- free.
The service is embedded within the Wealth tab in the HSBC Malaysia mobile banking app. With the mobile Investment Account Opening service, HSBC Premier customers can easily open unit trusts, bonds, and Sukuk accounts with the Bank—all at one go. HSBC is also the first bank in Malaysia to offer customers the option to open bond/Sukuk investment accounts via the HSBC mobile banking app.
To further transact in bonds/Sukuk (trading/buying/selling activities), HSBC Premier customers would still need the assistance of their relationship managers, either face to face or via Remote Engagement Service, which is an alternate channel for customers to interact with HSBC without the need to be physically present at the branches, and which is supported by Zoom and Live Sign.
To accelerate the growth of its wealth business in Asia and drive its ambition to become the leading wealth bank in the region, HSBC announced plans in 2021 to invest over USD3.5 billion over a five-year period.
HSBC Malaysia has an aspiration to double its Assets Under Management (AUM) by 2025 (from the 2020 AUM position) with a specific focus on areas such as unit trusts and structured investments while also accelerating its mobile wealth and digital capabilities.
