Malaysia’s rubber products industry must accelerate innovation, strengthen supply chain resilience and expand market access to remain competitive in a rapidly changing global economy, said Minister of Plantation and Commodities, Datuk Dr. Noraini Ahmad.
“We must build on our existing strengths and reinforce Malaysia’s position as a preferred global supplier of innovative, sustainable and high-quality rubber products. This is essential to securing the long-term growth and resilience of our industry,” she said.
Datuk Seri Dr. Noraini outlined three key priorities for the industry. These include accelerating innovation, automation and digital transformation, strengthening sustainable and resilient supply chains, and expanding market access for Malaysian rubber products.
She reaffirmed the Ministry’s commitment to providing a conducive policy and regulatory environment while continuing to engage closely with industry to understand operational challenges and develop practical solutions.
The Minister also welcomed MRC’s commitment to eliminating forced labour in the Malaysian rubber industry as part of its collaboration with the International Labour Organization. She called on industry players to support responsible labour practices and participate actively in MRC’s social compliance initiatives.
