Adyen Network’s Token Optimisation To Accelerate Payment Innovation Between Adyen And Microsoft

Global payments platform, Adyen has collaborated with Microsoft to accelerate payments innovation for both companies, with the launch of Adyen Network Token Optimization.

Through this collaboration, merchants like Microsoft will be able to thrive revenue due to increased authorisation rates. Adyen is one of the first payment platforms to enable tokenised payment across multiple schemes to offer automated optimisation.

Vice President of Commerce Engineering Operations at Microsoft, Matt Rossmeissl said, “Customer experience is at the center of everything we do, and when it comes to the payments process it’s about making it faster, simple and secure.” 

“Product innovation is at the core of what we do at Microsoft and Adyen’s Network Token Optimisation is a factor in driving better authorisation rates and customer satisfaction,” added Matt.

Microsoft utilises multiple Adyen products in addition to the Network Token Optimisation, including Real-time Account Updater to ensure a seamless consumer shopping experience by always charging the most up to date card. Adyen also supports various local payment methods in several countries for Microsoft, including U.S.-based debit networks, a more recent Adyen development.

Adding to it, Chief Operating Officer (COO) at Adyen, Kamran Zaki said, “We always build products with a focus on our merchants and their end customers and Microsoft pushes us to help create better global solutions. We have benefited from Microsoft’s consistent desire to provide better experiences for their customers.”

“At the forefront of innovation, the Microsoft team is always willing to act as an early adopter for many of our new products and features. We work together every day to create positive shopping experiences for Microsoft customers, and are excited to see what we will create next,” he concluded.

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