Proton Holdings Bhd (Proton) launches new 2022 Proton Iriz and Persona which are priced from RM40,800 and RM45,800 respectively, with updated design elements and enhanced features.
The new models come with new colours which are Citric Orange and Passion Red for the Iriz and Space Grey for the Persona.
“The Proton Iriz and Persona have won many fans since their introduction, so we took a measured approach to updating them,” said Chief Executive Officer of Proton Edar, Roslan Abdullah.
“The styling changes and addition of a new Active variant for the Proton Iriz will help boost their visual appeal while the changes we have made to the interior and infotainment system ensures they deliver better comfort and connectivity while retaining Proton’s trademark driving experience,” added Roslan.
For the exterior, the changes begin with newly redesigned bumpers and the iconic Infinite Weave with Ethereal Bow grille. On the Proton Iriz, it features a new profile and is presented in red whilst the Proton Persona comes with additional chrome to better frame the new PROTON logo.
The updated look for the 2022 models also includes LED headlamps that support auto on/off and follow me home functions. The design is complemented by new 16-inch alloy wheels, a black roof finish and new finishing on the rear combination lamps.
Redesigned interior adds style and luxury
The most noticeable change to the interior of the 2022 Proton Iriz and Persona is the introduction of a new 8-inch floating infotainment head unit with voice command functions that have been updated to control the air-conditioning and driver’s window. Housed at the top of the instrument panel for easy access, the new head unit is matched with repositioned air vents while new controls for the air-conditioning now come with a digital display and a N95 Cabin Filter fitted as standard.
The top-the-line Proton Persona Premium meanwhile gets its seats and door trims covered in brown leatherette (in the same shade that debuted on the Proton X70) to compliment the new interior design and helping to raise the level of luxury.
Combining Convenience with Safety
With a total of six USB ports – three at the front, two at the rear and one behind the rear-view mirror, to power a dash cam, both the 2022 Proton Iriz and Persona have ample power outlets to suit the demands of a digital lifestyle. The latter also offers 510-litres of boot space that can be expanded by folding the rear seats. Additionally, both also offer a reverse camera and parking sensors to provide visual and audible parking assistance while an ECO mode switch encourages more efficient driving resulting in better fuel consumption.
The 2022 Proton Iriz and Persona are now available for booking online at www.proton.co