Atome today announced the appointment of Gary Yeoh as General Manager, to lead Atome into its next phase of growth in Malaysia.
With over 20 years’ experience in retail and financial and payment sectors, Gary will be instrumental in spearheading Atome’s growth in Malaysia. Before joining Atome, Gary was previously the country manager for Fave Malaysia, where he oversaw its business growth and operations.
Atome launched in Malaysia in the last quarter of 2020 and now collaborates with over 3,000 merchant partners, including ZALORA, Agoda, Sephora, Watsons, Switch, Machines, Decathlon, Senheng, ALDO, SHEIN, Bjak, and Mydin. In the first half of 2022 alone, Atome enhanced both the customer and merchant experience by:
● Adding Malay language feature on its app
● Launched iBNPL partnership with PayHalal, the world’s first Syariah-compliant payment gateway which allows riba-free, zero percent interest payments ● Added deferred payment options including pay over 6 or 12 months at selected merchants
● Held the first Atome-Eid campaign during Ramadan, with a portion of proceeds donated to AWAM (All Women’s Action Society)
● Ranked top 5 shopping app (by downloads) in Malaysia in 2021 by App Annie
Gary Yeoh, General Manager of Atome Malaysia, said, “I’m very excited to join and build on Atome Malaysia’s exciting momentum as the leading BNPL brand in Malaysia. We have a list of exciting brand partners to announce in the coming months and we’ll continue to drive value for our merchant partners across Malaysia. At the same time, we will also continue to enhance the customer experience as the most flexible way to shop, pay and earn throughout the shopping journey.”
