In the spirit of Merdeka and Malaysia Boleh, Lazada’s Jualan Merdeka and Kempen Beli Barangan Malaysia (KBBM) is back again with fantastic deals for Malaysian consumers, as Southeast Asia’s pioneer eCommerce platform encourages consumers to buy local and support homegrown brands. The campaigns are in support of initiatives driven by the Ministry of Domestic Trade and Consumer Affairs (KPDNHEP).
Held at Lazada Visitor Center in Bangsar South on 25 August, Lazada’s Merdeka and Malaysia-themed engagement was organised in support of the national unity-themed celebration initiated by the Ministry of Communications and Multimedia (K-KOMM). The hybrid event was hosted in person and via live stream, with more than 800 employees from Lazada Malaysia. Negaraku national anthem was proudly sung by Lazada Malaysia employees and guests at the special event and the patriotic tune echoed strongly across the vicinity, followed by a symbolic flag-off of the Lazada logistics blue vans that were decked out with the Jalur Gemilang flags. Lazada also recognised several inspiring Malaysian sellers and online stores during the Kita Kita Lazada Seller Recognition Ceremony.
Top Performing Sellers – Lazada Marketplace sellers with high GMV that have consistently participated in both the commercial campaigns and government-driven campaigns.
- SmartCare Pharmacy
- Maribest Onestop
- Lucky Pharmacy Malaysia
- Touch Pharmacy
- Perfect Electrical Store
- G Store
- PRODIY Shop
Most Engaging Sellers – Lazada Marketplace sellers that have actively contributed towards the local seller’s community, motivating fellow sellers, as well as supporting seller’s engagement initiatives.
- Abdul Fayyadh Affan
- Mok Chee How
- Ling Sing Thai
- The Chun Kai
- Qiu Xuan Teh
- Poh Lee Yeo
- Jacquelyn Sow Soon Wei
- Ang Lay Sia
Lazada is home to thousands of Malaysian sellers that are committed to connect with local customers by offering budget-friendly products in various categories. Local sellers such as Pokoktua Pallethouz, Beolicious, 724 ROCKS, KOMIC, Eit Store, ShopWithJoy, Asia Ecomart, Utharsh Designers, Big Care Mart, Niz Craft, Caring Moms, Bambamtots, Pastelbutik, DoraeMii, Pharm Suisse, GAIAS Bedding & Bath, R Pharmacy, Joey Mattress, Kasih Store, Swokii Direct Store, IMOU, Stickerrific, BKS.os, and many more, are striving to grow their businesses on the online marketplace and these campaigns will create greater visibility for them. On top of that, Lazada also provides a platform for a many homegrown brands including, Farm Fresh, Fazbulous by Fazura, Loka Made, Signature Market, The Hive Zero Waste Store, Nutribah, Batik Boutique, Siti Khadijah, Zaahara, The Skinny Bakers, Safi and many more.
Lazada is fully supportive of KPDNHEP effort in driving the digital commerce activity to further promote Kempen Beli Barangan Malaysia (KBBM), as this will contribute towards KBBM’s objective of accelerating the growth of the local economy via domestic consumption. It also aims to highlight the commercial value of Malaysian-made products, while creating greater interests, appreciation and a sense of pride among the public in Made in Malaysia products.
Customers can find out more about exciting offers under Kempen Beli Barangan Malaysia by clicking on the ‘Sapot Lokal’ icon on Lazada. Shoppers also get to redeem *Free Shipping vouchers worth RM6 with a minimum spend of RM30, and RM5 off vouchers with a minimum spend of RM30.
Add to cart your wish list items and grab bigger savings when you shop on Lazada during the Jualan Merdeka. Enjoy special promotions such as, *50% off vouchers, discount up to *65% for selected items, and limited time *Free Shipping from 12.00 pm to 2.00 pm. Just make sure you go to the Free Shipping Page, Voucher Page and Daily Giveaway to collect as many vouchers and rewards as you can. Local consumers could also enjoy exclusive deals from many sellers and brands, including Petronas e-voucher at a special price.
Empowering Malaysian Sellers to Grow Online
Earlier this year in February, Lazada Malaysia introduced the Hari-Harimau (HHM) 2022 New Seller Kickstarter Package, as part of the effort to extend an eCommerce helping hand for local MSMEs and traditional businesses by facilitating them in making that digital leap, thus ensuring their inclusion in the digital economy. Six months since the introduction of HHM, almost 44,000 local entrepreneurs have been onboarded as new sellers on Lazada.
Since April this year, Malaysian consumers were also treated to a digital series of ‘Seller for a Week’ featuring episodes with celebrities and influencers that have their own online store on Lazada. It is an entertaining one-week snapshot of what it is like to be a seller on Lazada : www.youtube.com/c/SellWithLazadaMY
In addition to that, Lazada Malaysia’s seller community have been actively engaged via networking and learning engagements, such as the Masterclass, organised by Lazada University for sellers to learn from the experts and star sellers on how to seek growth and breakthrough in their online store performance and take their businesses to the next level. The 7th edition of Lazada Malaysia Masterclass was a successful hybrid event, engaging more than 1,000 participants. Stretching its reach even further, recently, over 300 local sellers across different states in Malaysia gathered for Teh Tarik session with Lazada’s team. The objective was to create a rapport with local sellers based at various locations throughout the country.
