Bursa Fund Platform Launched to Facilitate Fund Investing Journey

To help investors make better informed investment decision, Bursa Malaysia today launched its Bursa Fund Platform, an interactive fund information platform.

Bursa Fund Platform provides the investing public comprehensive information on Unit Trusts and Wholesale Funds.

“The launch of the Bursa Fund Platform is part of the Exchange’s strategy of having diverse product offerings that provide more investment options for the investing public, and complements our aspiration to become the investment destination of choice,” said Chief Executive Officer of Bursa Malaysia, Datuk Muhamad Umar Swift.

“This Fund Platform will complement the current investment marketplace, as many investors have investments in
both listed and unlisted markets,” he remarked.

Through its ‘one platform, one location, one click’ proposition, the Bursa Fund Platform offers a user-friendly experience that re-defines the fund investing journey.

On top of that, it also offers features such as quick and easy fund comparison and the creation of a watchlist for users to track and monitor funds that meet their investment needs and risk appetites.

Additionally, the platform enables users to communicate directly with the participating fund managers should they wish to begin investing in funds or to simply receive more personalised services.

“By providing easily accessible market and fund insights, we believe that the Bursa Fund Platform is a meaningful solution that will address the industry’s current information inefficiencies that can help investors make better informed investment decisions,” Datuk Umar elaborated.

“Additionally, having more participation in this space will contribute to a more liquid and vibrant capital market,” he stressed.

The funds available on the Bursa Fund Platform presently include Shariah and Conventional funds with equity, fixed income and ESG mandates. Participating fund managers include Kenanga Investors , Opus Asset Management, RHB Asset Management, RHB Islamic Asset Management, UOB Asset Management (Malaysia) Berhad, AMFunds Management, and AMIslamic Funds Management.

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