Online property platform launched PropertyGuru For Business as a unified service and includes proprietary solutions such as DataSense, ValueNet, FastKey, event solutions as well as marketing-as-a-service (MaaS).
“Today, PropertyGuru completes fifteen years of operations, and we mark it with the launch of our enterprise solutions brand ‘PropertyGuru For Business’, that aims to guide enterprise clients such as property developers, agencies, banks, valuers, city planners and policymakers,” Hari V. Krishnan, Chief Executive Officer and Managing Director of PropertyGuru Group said.
“At an enterprise or a city level, these decisions can impact thousands or even millions of people, and PropertyGuru For Business is here to guide our clients to maximise growth opportunities while reducing risk and uncertainty.”
“We believe PropertyGuru for Business is a timely launch as we hope to equip our enterprise clients with the right data, tools, and information to be able to navigate the uncertain economic conditions that lie ahead and be better prepared to serve their customers,” he remarked.
Hari also announced that PropertyGuru For Business market insights and intelligence platform DataSense (formerly known as Vantage+) will introduce a new suite of features and solutions catering to property developers to leverage analytics as a tool to improve their business. DataSense is currently available in Malaysia and will soon be introduced in our other markets – Singapore, Vietnam, Thailand, and Indonesia.
“Recognising that countries have different approaches to land and property ownership, transaction and management processes, PropertyGuru For Business will be working with property stakeholders to improve systems in markets where it operates by championing and enabling digitalisation so that all property stakeholders can leverage deeper insights to make more confident decisions in a more transparent property ecosystem,” Shyn Yee Ho-Strangas, Managing Director for Data and Software Solutions (DSS), PropertyGuru Group remarked.
“Most Southeast Asian countries still have legacy systems and processes that are not digitally shared and are difficult to update, optimise and customise.”
“However, for organisations or enterprises that are ready to harness the power of digital transformation, PropertyGuru For Business’s suite of products and solutions will have an answer for a broad range of clients seeking to leverage reliable data platforms and intelligent software to boost their competitiveness.”
“Data and insights in property are not useful only for developers or aspiring developers – digitalisation benefits practically everyone in the orbit of the property sector such as banking, construction, and those offering professional services to the real estate industry.”
“PropertyGuru For Business will go beyond merely helping property stakeholders tap into millions of real estate listings, as it will be able to provide additional insights not available on other platforms to help clients see the larger picture,” Jeremy concluded.
