Evergreen – Holistic Wealth Group Alliance Advances Financial Ecosystem Extenuating Diverse Needs

Standing on a long-term commitment and creating a positive impact, a new partnership has made its entry into Malaysia to positively transform the financial Industry landscape.

The partnership between Singapore-based multinational Evergreen Group Holdings Pte. Ltd. (Evergreen) with the Holistic Wealth Group  Sdn Bhd (HWG) promises to be an interesting collaboration between two major financial entities in the region.

Evergreen, known for its Fund Management and Financial Institution Licenses in various Asian regions, is entering the Malaysian market with the support of Holistic Wealth Group.

This strategic collaboration underscores their belief in the immense potential and far-reaching benefits of addressing housing needs in the region.

Evergreen Group Holdings Carries Vision For Positive Impact

Evergreen’s CEO cum K-Pop singer David Yong told BusinessToday exclusively this partnership goes beyond collaboration; it will enhance both organisations’ capabilities and expand the range of financial products and services they can offer.

“Evergreen Group Holdings traces its origins to its establishment in the 1990s. Since then, we have undergone a remarkable journey of growth and diversification, expanding our operations from Singapore to encompass Japan, South Korea, Hong Kong, Myanmar, Cambodia, Vietnam, and Malaysia, reflecting our commitment to regional and international expansion.

“Our journey began with a primary focus on Timber Processing and Trading, an industry in which we proudly held a strong track record spanning over three decades. However, as time progressed, Evergreen embarked on a transformative path. We evolved from being a dedicated timber company into a multifaceted multinational enterprise.”

Yong said the transformation was marked by their successful acquisition and development of a diverse range of businesses that now enrich their ever-expanding portfolio. Today, it stands as a dynamic entity, with interests spanning Financial Institutions, the automotive sector, real estate ventures, and a strong presence in lifestyle industries. This comprehensive and strategic diversification has allowed Evergreen to navigate the evolving economic landscape and deliver value to their stakeholders.

“At the heart of our success is a commitment to innovation, sustainable growth, and a dedication to meeting the evolving needs of our global customers. Our journey from a timber-based company to a diversified and international conglomerate is a testament to our adaptability and our constant pursuit of excellence in the business world,” he said.

Evergreen has carved a remarkable niche in the financial industry, and one of its notable achievements is the operation of a Private Credit Fund, which has demonstrated a remarkable track record of performance since its inception in 2017. This fund, registered under the MAS VCC structure, has not only weathered the storm during the pandemic period but has also earned recognition from FORBES US for its exemplary performance.

Yong added: “The milestone was celebrated alongside the signing of a Memorandum of Understanding (MOU) with HWG, a leading wealth management company. Furthermore, we embrace the latest advancements in the financial industry to provide the best possible service. This venture will contribute to the improvement of the financial landscape and enable the provision of comprehensive financial advisory to individuals, businesses, and institutions.”

This collaboration signifies our dedication to social responsibility and community well-being and are enthusiastic about the journey ahead, as they anticipate many positive developments will emanate from this partnership. Furthermore, with HWG as the collaborative partner, they are confident in their ability to expand financing and credit business successfully and channel it in the right direction. Together, the alliance is poised to make a substantial and lasting impact on the Financial Sector in Malaysia.

Asked on his outlook on the region’s financial industry on the whole, Yong said it will experience a good shift which is more client-centric and more data and technologically driven. We are excited to share that our commitment to catering the needs and desires of all our stakeholders will have a positive impact on the industry. In addition, we extend a warm welcome to regulatory bodies, government entities, and industry associations to join us in fostering creative growth within the financial sector in the future.

The partnership made its mark on Oct 29 by setting up its first corporate office in Petaling Jaya, Malaysia.

HWG – A collaborative force with a client centric approach to attain growth and transformation

As a trendy financial industry disruptor, HWG – a prominent Malaysian wealth management company – joint forces to offer a variety of financial advisory to individuals, businesses, and institutions.

HWG CEO, Datuk Chua Meng Min said: “With a focus on client centricity, HWG prioritises the needs and desires of all stakeholders in providing innovative financial solutions and driving growth within the industry.

“The key to achieving this mission lies in our commitment to nurturing and empowering the most talented individuals in the wealth management field. Their expertise and unwavering dedication ensure that our clients’ financial aspirations are realised,” he said.

Chua said the company takes great pride in offering a wide range of innovative and diversified portfolio solutions, perfectly tailored to meet each individual’s unique needs. This leads the way for the partnership which is not just about collaboration; it’s about creating a financial ecosystem that addresses the diverse financial needs of the region.

HWG believes the partnership is poised to be a dynamic and ground-breaking collaboration, uniting two financial powerhouses of the region. With Evergreen – an entity holding Fund Management and Financial Institution licenses across diverse Asian regions making an entrance into the Malaysian market – their expansion into Malaysia is underpinned by the profound experience and established presence of HWG, promising a transformative alliance in the way financial products and service are delivered.

HWG is currently leading an amazing journey of growth and transformation, with a clear goal of becoming the top-notch provider of wealth management services, and believes this partnership of the pioneer business success will surely shed light on the future of the clients, making their lives more fulfilling.

Evergreen – HWG Alliance

The implications of this partnership are set to bolster the capabilities of both organisations and broaden the expertise they can offer across the entire spectrum of financial products and services available to the market.

Asked on the impact on the local economy and business growth in the region, HWG believes that as Evergreen is not merely focused on short-term gains, this will lead both HWG and Evergreen’s vision for Malaysia being firmly rooted in long-term commitment and having positive impact.

“We recognise that housing is more than just a basic necessity; it’s a cornerstone of stable communities and improved quality of life. Our aim is to facilitate access to safe, affordable housing for as many individuals and families as possible. By doing so, we aspire to provide them with not just shelter but a foundation for personal and community development, Evergreen COO Desmond Sim said.

This collaboration also signifies the dedication to social responsibility and community well-being. HWG is enthusiastic and confident in the alliance’s ability to expand financing and credit business successfully and channel it in the right direction.

Maxima to thrive on top-tier, industry-disruptive strategy

In addition to the partnership announcement, HWG will also celebrate a significant milestone for its subsidiary company, MAXIMA, which operates under the HWG umbrella.

Maxima CEO Jensen Lim said: “Achieving success in establishing Maxima, the company demands unwavering determination from our team, spanning from obtaining Bank Negara Malaysia’s Financial Advisory approval to crafting a top-tier, industry-disruptive strategy that will propel our financial advisors into exponential growth alongside us. We are genuinely thrilled that Maxima will soon set new benchmarks in our industry. We have the path which will propel our financial advisors into exponential growth.”

“The MOU signing ceremony marked a historic moment in the wealth management industry, as Evergreen and HWG take a monumental step towards the community. Together, Evergreen and HWG are underway to offer more cross border financial product solutions which will be a valuable asset,” Lim added.

The proposition is to foster creative growth, generate new opportunities, and shape a client-centric and technologically driven financial industry.

Maxima has entered into business relationships with international financial service providers such as FWD Insurance Berhad, AmMetLife Insurance Berhad and Allianz Life Insurance Malaysia Berhad to date to offer consumers a comprehensive range of life insurance and wealth protection solutions.

For more information, visit hwg.asia and https://evergreengroupholdings.com/

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