A leader in corrective aesthetics and healthcare wellness is paving the way for Artificial Intelligence as the revolutionary breakthrough across all aspects of its patient care.
At Westwood Clinic, the power of AI is harnessed beyond skin-deep; besides enabling personalised beauty treatments for each patient, it provides cognitive assessments of their mental health and state of wellbeing for the prescription of accurate interventions.
In trailblazing the clinic’s technological transformation, founder Dr Jest Wong said he sees AI as no longer an option but a game-changer in today’s field of beauty and wellness. “We are living in this world of technology that is rapidly evolving, and AI is an innovation that we must acknowledge has helped humankind progress on different fronts. Similarly, this is why our clinic is integrating AI to positively transform and improve lives for the better,” said Dr Jest Wong.
One of the key AI touchpoints at the clinic is the AI chatbot, which has been designed to do more than just schedule patients’ appointments. It understands, learns, and adapts to each patient’s unique needs, offering personalised treatment recommendations as well as mental health support. This AI integration makes Westwood clinic the first in the country to fully adopt a full-scale machine learning technology.
“While traditional CRM uses human customer service to respond to clients, however, our AI chatbot takes over the task and deals with the enquiry. This makes making appointments, answering queries, and handling complaints to be much prompter and effective. While the system was implemented earlier this year, however, we kept upgrading it as we progressed. Outcome wise, we found the tool to be simple and can be easily duplicated across all our centres,” Dr Jest Wong added.
The current AI system now efficiently manages clients’ feedback, client conversion, patient flow, treatment customization, and post-treatment care. This has gone on to ensure optimal outcomes for hundreds of patients, and over at the customer service department, the client will be engaged using level 3 deep learning AI base.
In reimagining wellness with a more holistic and all-encompassing approach, AI’s cutting-edge algorithm is being used to offer the clinic’s patients with mental health support.
From analysing the patient’s voice to identifying psychological stressors, this service has brought the value add of personalised and timely mental health interventions, thereby allowing screenings for depression and even detection for early stages of Alzheimer’s disease.
Dr Jest Wong opined that this could potentially lead to revolutionary diagnosis and treatments or solutions to save countless people who are suffering from mental health issues in silence, and also offer a ray of hope to patients and families affected by the neurodegenerative condition that is Alzheimer’s.
“The future of healthcare lies in the enablement of technology where tools such as AI-powered diagnostic tools to machine learning algorithms can predict treatment outcomes and reinvent wellness in ways like never before. We are always looking to new developments and progress, and our ultimate mission is to positively and profoundly impact 10 million lives by 2030,” says Dr. Jest Wong.
