Rolex Keeps With Tradition For 2024 Showcase

The master of luxury watch making, Rolex has unveiled its 2024 collection release at the Watches & Wonders fair showcasing a series of exquisite timepieces that offer classiness and yet subtle nuances that differentiates from previous years collection.

For the first time, the Oyster Perpetual GMT-Master II in Oystersteel is presented with a Cerachrom bezel insert in grey and black ceramic. Introduced to the range in 2023, this muted colour contrast subtly evokes the alternation of day and night. The metal used to create this new version also celebrates the identity of the model which, at its launch, was only available in steel.

Two new versions are offered, combining discretion and functionality: one with an Oyster bracelet, the other with a Jubilee bracelet. The black lacquer dial bears the inscription ‘GMT-Master II’ in green. This colour also features on the 24-hour hand
which, like a beam of light, calls attention to our connection with the world.

The new versions of the Day-Date express the brand’s enduring desire for rare and wide-ranging expertise to be found in even the smallest details. Colours, materials, motifs, hour markers – each element contributes to the harmony of the new combinations.

Two new versions of the Oyster Perpetual Day-Date 40 are being unveiled. The first, in 18 ct Everose gold, introduces a slate
ombré dial. This design offers a delicate transition between light at the centre of the dial and darkness around the edge – a symphony of shade that is brought to life by a particularly precise manufacturing process. The second version, in 18 ct white gold, features a pearlized white mother-of-pearl dial: a first for the Day-Date 40. Rare and refined, this mother-of-pearl
shines with a striking variety of iridescent reflections.

The Perpetual 1908 is now available in 950 platinum with an ice blue dial, a hue that is reserved exclusively for Rolex watches in this prestigious metal. On this guilloché dial with a rice-grain motif, light bounces off the raised pattern, producing a variety of reflections with every movement of the wrist.

This new watch affirms its unique identity with elegance and finesse. The motif on the dial is created via guillochage, or engine turning – a technique that uses a turning tool to sculpt a geometric pattern into a surface. The decoration alludes to traditional watchmaking, yet the rosette-like design, centred on the small seconds counter at 6 o’clock, gives this watch
exceptional personality.

The first Rolex deep-sea divers’ watch in 18 ct yellow gold, the new Oyster Perpetual Rolex Deepsea is decked in blue and features an as-yet-unseen combination of materials: gold is paired with elements in ceramic and RLX titanium on a timepiece that exemplifies Rolex expertise in materials and colours.

The compression ring is made from blue ceramic, a technical innovation that marks a new way of integrating this material into the watch case. This Cerachrom ring, which is decorated with a circular satin finish, forms part of the Ringlock system, a case architecture that enables the watch to withstand the colossal pressure of the abyss. The helium escape valve, which
works to protect the integrity of the watch during decompression, is manufactured from RLX titanium, as is the case back.

The uniformity of colour between the dial, bezel insert and compression ring is a triumph, accentuated by the 18 ct yellow gold of the case and the Oyster bracelet. Precious and technical. Majestic and innovative. A bright watch for the dark abyss. This new version of the Rolex Deepsea is engineered to shine into the ocean depths

Rolex presents two new versions of the Oyster Perpetual Cosmograph Daytona whose dials contrast white and black natural mother-of-pearl and a bezel set with diamonds. These reinterpretations of the iconic watch achieve the perfect balance of precision and preciousness.

Made from 18 ct white gold, these timepieces display two colours of natural mother-of-pearl on the dial. The dial is white with black counters on the first watch; a colour combination that is reversed on the second.

The two new timepieces incorporate a bezel adorned with 36 brilliant-cut diamonds and are fitted with a bracelet to match the colour of the counters: an Oysterflex bracelet for the watch with black counters and an Oyster bracelet for the version with white counters.

Sophisticated, technical and distinguished, the Oyster Perpetual Sky-Dweller in 18 ct Everose or yellow gold is now available with a Jubilee bracelet. Designed to enable tireless travellers to rapidly find their bearings, the Sky-Dweller reaffirms its elegance and is a delight to the senses.

By alternating the size and finish of the links – with smaller, polished centre links and larger, satin-finished outer links – the Jubilee bracelet in 18 ct gold stands out for its wealth of reflections and harmonious forms. Paired with a slate dial on the version in 18 ct Everose gold and with an intense white dial on the watch in 18 ct yellow gold, this bracelet is also appreciated for the ceramic inserts – designed by the brand – inside the links, which enhance its longevity and its flexibility
on the wris



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