MATRADE is set to organise its Digital National Export Day themed ‘Reignite Your Exports’ this year to address the needs for Malaysian companies to manoeuvre through the challenging pandemic time to revitalise their export business.
The e-National Export Day (eNED@2021), will be livestreamed from July 13 to 15 via digital platforms discussing the crucial topics to Malaysian exporters given the disruptive economic including agenda such as CEO plenary sessions and panel discussions.
The 3-day event will be officiated by Senior Minister and Minister of International Trade and Industry, Mohamed Azmin Ali. Among other panelist to be featured in eNED@2021 are Datuk Nik Mohd Hasyudeen Yusoff, Datuk Michael Kang and Dr. Mohd Afzanizam Abdul Rashid.
MATRADE Chief Executive Officer, Mohd Mustafa Abdul Aziz said, “eNED@2021 is a programme not-to-be-missed by Malaysian companies as it is the largest exporters virtual gathering which brings in trade experts, export thought leaders, speakers and panellists including MATRADE Trade Commissioners who will share valuable insights on latest market trends, opportunities and effective strategies, in light of the ongoing imminent challenge for most businesses to survive during this pandemic.”
The first day of eNED@2021 will begin with a high-level plenary session involving CEOs and top corporate executives, during which they will debate the current global landscape and how it affects Malaysia’s trade interests and future export growth. The session will look at practical ways to re-ignite exports in the new normal climate.
This will be followed by two panel discussions on the necessity for Malaysian companies to establish adaptive business strategies to ensure success in the global marketplace, as well as the various finance mechanisms for aiding export growth.
Meanwhile, the final day of eNED@2021 will feature two interesting panel sessions with MATRADE Trade Commissioners from key markets to discuss the future impact of the US-China trade conflict, how Malaysian companies should pursue the arising opportunities, and how Malaysian companies can benefit from greater market access through the world’s largest free trade agreement, the Regional Comprehensive Economic Partnership (RCEP).
Additionally, Google as the eNED@2021 partner will share views on how the use of digitalisation and technology-based solutions such as cross-border ECommerce and digital marketing may assist Malaysian businesses in expanding exports.
“MATRADE is expecting another high response of Malaysian companies to the eNED@2021. This year’s theme will call on Malaysian companies to gear up efforts to continue the recovery and growth momentum to revitalise exports by leveraging on sustainability, digitalisation as well as free trade agreements like RCEP,” Mohd Mustafa added.
More than 2,000 Malaysian companies are expected to participate in eNED@2021. Registration to the event can be done online at www.exportday.my
