There are over two million sellers with the “Local Seller” tag on Shopee’s marketplace, offering consumers a wide range of authentic, Made-in-Malaysia products. These local sellers continue to use Shopee’s most popular engagement tools such as Shopee Live, Shopee Feed,
and live chat to push the boundaries in creating new, exciting and unique shopping experiences for Malaysian consumers.
Shopee’s findings reveal that the number of Malaysian rural and community businesses participating as Shopee Marketplace sellers has increased 7.5 fold since January 2020 to-date.
Apart from driving their financial inclusion in the digital economy with greater e-commerce literacy, participation in Shopee University’s free upskilling over this period increased 49 times. The majority of these new local sellers have scaled their businesses by more than 150% 1 benefiting from increased warehouse and supply chain coverage.
“We are encouraged by the membership of sellers on our platform and are glad to have been a part of scaling them for sustainable growth. Launching local Malaysian sellers on our platform and upskilling them for e-commerce success is the first step in using technology to service the underserved so that they contribute strongly to local economic recovery,” Terence Pang, Chief Operating Officer of Shopee said.
New sellers on the platform benefited with increased audience visits to their store due to sustained growth in Shopee’s platform traffic since pre-pandemic for the last two years. Inaddition, the Shopee International Platform has given them one-stop access to unlock opportunities in overseas markets, where their goods can reach a wider base of audiences.
