AmGeneral Insurance Berhad is now known as Liberty General Insurance Berhad.
Liberty embarks on a journey to service over three million customers with over 8,000 dedicated agents and partners.
Spanning across three reputable brands – Liberty Insurance, Kurnia Insurans, and AmAssurance – these brands promise a wide and unique range of coverage, encompassing motor, home, business and medical insurance.
The insurer is also shared the location of its new home – Liberty Insurance Tower located at Pavilion Damansara Heights.
“Our goal is to continue fulfilling our purpose: to help our people, customers and communities embrace today and confidently pursue tomorrow in a changing world, guided by our mantra of integrity, profitability and growth,” said Puneet Pasricha, CEO of Liberty General Insurance Berhad.
As part of this merger that solidified on 1 April this year, Liberty has entered an exclusive 20-year bancassurance partnership to distribute general insurance products with AmBank Group, who now holds a 30% interest in Liberty.
Liberty General Insurance is an owned subsidiary of Liberty Mutual Insurance, who acquired 100% shares of AmGeneral Insurance in July 2022. Previously, AmGeneral was owned by AmBank Group (51%) and Insurance Australia Group (49%).
