LEGOLAND® Malaysia Resort is gearing up for a year of excitement, culture, and unforgettable family adventures in 2024. Poised to play a pivotal role in Malaysia’s tourism rebound, LEGOLAND Malaysia is not just a theme park; it’s a lifestyle destination offering a unique blend of immersive experiences and entertainment.
As the Divisional Director of LEGOLAND Malaysia Resort, CS Lim, aptly puts it, “More Than Just a Theme Park.” The resort is set to become a catalyst for tourism growth in Johor and beyond. With a focus on providing unique cultural experiences and family-friendly entertainment, LEGOLAND Malaysia aligns perfectly with the vision of the Ministry of Tourism, Arts and Culture (MOTAC).
Collaborating actively with MOTAC, LEGOLAND Malaysia is on a mission to promote Malaysia as a premier family tourism destination. This collaborative effort extends to joint marketing initiatives, participation in travel trade shows, and the creation of culturally-themed events, all designed to enhance the overall visitor experience.
A Journey of Cultural Immersion
LEGOLAND Malaysia invited visitors to dive into vibrant celebrations such as Lunar New Year and Hari Raya, all authentically crafted with LEGO bricks. This unique approach catered to specific cultural interests, creating an environment that attracts a diverse and wider audience.
Unveiling New and Exciting Offerings
The resort’s 2024 lineup introduces captivating experiences, including The Master Model Builder Search, Brick Fest with its creative stories and building adventures, and the highly anticipated LEGO Friends 4D movie.
These additions are not just attractions; they are invitations to create fresh memories and encourage repeat visits.
Exceptional Value for Families
For families seeking exceptional value, LEGOLAND Malaysia presents the annual pass, offering unlimited access, exclusive events, and enticing discounts.
This initiative is not only a treat for families but also a boost to local tourism spending, making every visit a memorable and cost-effective experience.
Building a Brighter Future
Beyond the thrills and laughter, LEGOLAND Malaysia is actively investing in the future of the tourism industry.
Ongoing investments in new attractions, infrastructure, and job creation signify the resort’s commitment to contributing significantly to the Johorean economy. LEGOLAND Malaysia is well on its way to solidifying its position as a leading family entertainment destination.
