UEM Sunrise Berhad, a leading property developer, announced today that Phase 2B of Senadi Hills, located in Iskandar Puteri, has witnessed overwhelming demand, with all non-Bumiputera units being sold out shortly after its launch on 18 December 2023. Additionally, 86% of the remaining Bumiputera lots have been registered for, indicating strong interest in the development.
According to UEM Sunrise, Chief Marketing Officer, Kenny Wong, the positive response to Phase 2B reflects the company’s commitment to incorporating customers’ preferred elements into its designs, particularly with the NEST Series, which prioritises family needs.
Senadi Hills Phase 2B comprises 91 double-storey terrace homes with a typical lot size of 6.7m x 21.3m (22’ x 70’) and a spacious built-up area of 206m2 (2,222ft2). These homes are meticulously designed with 4 bedrooms and en-suite bathrooms to enhance convenience and privacy for each family member. Featuring a family area with a high ceiling for social bonding and a generous car porch capable of accommodating two cars, these homes offer an ideal living space for families.
Priced from RM783,650 for Bumiputera buyers, Senadi Hills Phase 2B is scheduled for completion by the end of the fourth quarter of 2025. Building upon the success of the previous phases, which saw 100% units sold out upon launch, the strong demand for Phase 2B underscores the development’s reputation for quality and desirability.
UEM Sunrise, Chief Executive Officer, Sufian Abdullah expressed satisfaction with the strong demand, noting a shift in buyer profiles towards a more diverse mix. He emphasised the development’s family-friendly facilities and green spaces, designed to cater to residents of all ages, as key factors driving interest in Senadi Hills.
Situated in Iskandar Puteri and conveniently accessible from Lebuh Kota Iskandar and Jalan Ismail Sultan (Iskandar Coastal Highway), Senadi Hills offers excellent connectivity and proximity to various amenities. Recognised as the ‘Best Connectivity Landed Development’ at the PropertyGuru Asia Awards Malaysia 2022, Senadi Hills epitomises attractive location and convenience, with nearby shopping centers, healthcare facilities, educational institutions, and leisure amenities.
To meet the growing demand in Johor, UEM Sunrise has planned the launch of Aspira Hills, an attainable double-storey terrace development, as part of an enhanced Gerbang Nusajaya masterplan in the second quarter. Additionally, the company aims to introduce more freehold landed homes in Gerbang Nusajaya and Puteri Harbour within the year, further expanding its portfolio of desirable residential offerings.
