LOEWE’s Latest Fragrance Drop Adds Five New Scents

LOEWE Perfumes has expanded its Crafted Collection with five new fragrances, adding Smoky Rain, Sweet Woodland, Verdant Grove, Field Diary and Rosetopia to the line-up.

Each fragrance takes a different direction. Smoky Rain draws on the scent of rain after a summer storm, while Sweet Woodland focuses on warm woody notes. Verdant Grove centres on green notes, Field Diary takes its cues from the outdoors, and Rosetopia focuses on rose.

The five new scents join the existing Crafted Collection Iconos, which includes Iris Root, Roasted Vanilla, Bittersweet Oud and Wild Coffee.

The collection continues LOEWE’s focus on natural materials and botanical references. The 2026 campaign was photographed by Joaquín Laguinge, with the film directed by Marc Dimitrov.

The fragrances also come in the collection’s sculptural bottles, which combine glass with granite details.

All five new fragrances are available as 100ml Eau de Parfum, priced at RM1,760 each.

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